Head of UX/UI (m/w/d)

Looking good isn’t enough for us.

A shop can look perfect and still fail to convert.

A button can be positioned three pixels better and still solve the wrong problem.

And sometimes, one small decision in the customer journey can have more impact than a complete redesign.

If you don’t see UX/UI as decoration, but as the intersection of design, psychology, data, and conversion , keep reading.

In just four years, Pammys has grown to more than 1 million customers. Today, over 150 employees are working to turn Pammys into an international footwear brand.

As we grow, so do the demands on our digital experience.

We don’t want a shop that simply looks good.

We want an experience that feels unmistakably Pammys while performing exceptionally well

• Own UX/UI and the end-to-end digital customer experience across our international Pammys stores
• Lead and develop our UX/UI team with a strong focus on design quality, speed, and business impact
• Define a clear UX/UI vision and design direction together with our Director of Creative
• Continuously optimize the entire customer journey, from landing pages and navigation to PDP, cart, and checkout
• Develop and prioritize CRO, A/B testing, and UX initiatives based on customer insights, data, and business impact
• Evolve our design system to create a consistent, scalable, and internationally adaptable digital experience
• Translate our brand identity and creative direction into digital experiences that are unmistakably Pammys
• Analyze conversion, user behavior, and customer journeys and turn insights into concrete improvements
• Collaborate closely with Creative, Performance Marketing, E-Commerce, Development, and Product Development
• Stay on top of current UX/UI, e-commerce, design, AI, and consumer trends and quickly translate relevant developments into our stores

• Several years of experience in UX/UI, product, or e-commerce design , ideally within a fast-growing DTC, fashion, consumer, or e-commerce brand
• Proven experience leading and managing designers , both professionally and disciplinarily
• Outstanding understanding of UX, UI, interaction design, and visual design
• Deep understanding of e-commerce customer journeys and conversion optimization
• Proven experience with CRO, A/B testing, and data-driven UX optimization
• Highly proficient in Figma and modern design and prototyping workflows
• Experience building and evolving design systems
• Strong understanding of mobile-first design and international e-commerce
• Ability to translate quantitative data and qualitative customer insights into concrete design decisions
• Strong instinct for current design, e-commerce, and digital consumer trends
• Strong commercial mindset and a clear understanding of how design drives conversion and revenue
• A clear point of view, strong decision-making skills, and the ability to challenge and develop your team
• High quality standards combined with speed, pragmatism, and strong execution

• Ownership: Own the digital experience of a fast-growing international e-commerce brand
• Impact: Your decisions directly influence the experience and purchasing decisions of our customers every day
• Creative Excellence: Work closely with our Director of Creative and our creative teams
• Data & Scale: Make decisions based on large volumes of real customer and performance data instead of gut feeling
• Speed: Short decision-making paths, fast testing, and the ability to see results quickly
• Leadership: Actively shape and develop your function, your team, and our UX/UI structures
• Benefits: Attractive compensation, public transport subsidy, and corporate benefits