Healthcare Content Strategist

Experience Without Limits

Come shape the future of brand experience.

At Jack Morton, we design and build head-turning, smile-inducing, impact-driving brand experiences that redefine what experiential marketing can achieve. We help our clients unlock the full value of experiences by turning bold ideas into meaningful connections.

That takes a team that's bold, curious, and acts as one. We build on each other's ideas, challenge conventions, and show up for one another every day. Here, you'll do your best work, grow quickly, and partner across clients, disciplines, and global teams to bring new ideas to life.

This is a place where curiosity drives what’s next, boldness raises the bar, and every win is shared. Where ownership is expected, egos are left at the door, and the work reflects the passion and talent of the people behind it.

Experience without limits—in your work, your growth, and your impact.

_The Healthcare Strategist is responsible for shaping best-in-class healthcare strategy, medical communications, brand thinking, and engagement approaches across key agency accounts and major new business opportunities._

_This role requires an experienced strategist who can translate complex scientific and healthcare insights into compelling narratives, campaigns, and experiences that drive behaviour change, improve patient outcomes, and deliver measurable business impact._

_The successful candidate will bring strong experience across healthcare communications, medical strategy, campaign development, and live/digital engagement. They will be comfortable working across multiple channels, including events, congresses, exhibition booth design and experiences, and experiential activations, immersive experiences, and emerging technologies._

_The individual will partner cross-functionally with production, creative, clinical, medical, and regulatory teams to ensure strategic recommendations are grounded in insight, scientific rigour, and audience understanding._

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A strong commercial ethos will be important, as this role works closely with the head of Jack Health and Life Sciences.

Some experience from broader sectors (example, consumer, technology, telecoms, finance, or engineering) is a significant consideration in this appointment, as the wider knowledge we believe contributes to bringing new ideas to the healthcare and life-sciences space.

When we reference being active in healthcare, we refer to experiential programmes that span, healthcare providers, patient communities, life sciences, bio-pharma and medical devices.

_Key Responsibilities_

_Strategic Leadership & Client Partnership_

• _Own and deliver high-quality, original, and actionable strategic thinking across allocated client accounts and new business opportunities._
• _Act as a trusted strategic partner to senior clients, providing proactive counsel on healthcare trends, scientific developments, customer needs, and changing market dynamics._
• _Develop strategic recommendations across areas including insight generation, brand strategy, positioning, messaging, campaign development, engagement planning, and concept testing._
• _Translate audience insights and business challenges into clear strategic direction that inspires creative and experience-led solutions._

_Scientific Storytelling & Communications Excellence_

• _Translate complex clinical and scientific data into clear, compelling, and differentiated narratives._
• _Develop strategic approaches for medical communications campaigns that engage healthcare professionals, patients, and wider healthcare audiences._
• _Partner closely with creative teams to ensure ideas are strategically grounded, impactful, and aligned with client objectives._
• _Ensure all outputs balance scientific accuracy, regulatory considerations, creativity, and audience engagement._
• _Champion innovative approaches to storytelling across multiple channels, including digital, experiential, and immersive platforms._

_Experience, Events & Digital Engagement_

• _Bring direct experience developing or supporting healthcare experiences, events, congresses, and trade shows._
• _Understand how live, digital, and hybrid experiences can work together to create meaningful audience engagement._
• _Demonstrate knowledge and interest in emerging engagement approaches, including immersive environments, interactive spaces, augmented reality (AR), virtual reality (VR), mixed reality (MR), and experiential technology._
• _Apply audience insights to create engaging experiences that support communication objectives and behaviour change._

_Therapeutic Expertise & Insight Generation_

• _Analyse category, competitive, cultural, and behavioural insights to identify opportunities and strategic implications._
• _Understand customer journeys and identify unmet needs, barriers, and opportunities for engagement._
• _Maintain a strong understanding of healthcare environments, clinical practice, treatment pathways, and market dynamics._
• _Apply insights from research, data, and audience understanding to inform strategic recommendations._

_Campaign Strategy & Development_

• _Develop integrated campaign strategies that connect scientific objectives with creative execution._
• _Bring experience in medical communications, campaign planning, and brand activation._
• _Collaborate with creative, medical, and client teams to develop impactful, audience-led solutions._

_Cross-functional Collaboration_

• _Work closely with client services, medical, creative, production, and analytics teams to ensure strategic alignment._
• _Support effective communication across teams, helping maintain momentum and quality across projects._
• _Identify challenges early and contribute to keeping projects coordinated and on track._

_Market & Category Intelligence_

• _Conduct desk research, competitive reviews, environmental scans, and cultural trend analysis._
• _Develop strategic briefs and insights that enable creative and project teams to deliver effective solutions._
• _Use segmentation and audience insights to support strategic decision-making._
• _Be able to commission and / or scope primary market research studies for thought-leadership initiatives_

_Qualifications & Experience_

• _Significant experience in healthcare strategy, medical communications, brand strategy, campaign development, or a related field._
• _Strong experience within a healthcare communications agency, medical communications environment, or similar setting (typically 7–10 years)._
• _Proven experience developing healthcare campaigns and communications strategies._
• _Direct experience supporting or delivering live experiences, events, congresses, and ideally trade shows._
• _Experience across digital engagement, ideally including immersive or experiential technologies such as AR, VR, MR, interactive environments, or digital experiences beyond traditional websites and apps._
• _Experience working across global brands and complex stakeholder environments._
• _Experience beyond healthcare/life sciences is highly desirable, bringing broader consumer, brand, experiential, or communications perspectives._
• _Commercial experience, including account growth or new business contribution, would be beneficial but is not essential._
• _Ability to manage priorities in a fast-paced, multidisciplinary environment._
• _Strong understanding of healthcare systems, clinical research, and regulatory considerations._

_Key Skills & Competencies_

_Strategic mindset_

• _Curious about science, human behaviour, culture, and how these influence engagement and decision-making._

_Scientific storytelling_

• _Exceptional ability to simplify complex information and create compelling narratives._

_Campaign and experience thinking_

• _Able to connect strategy across communications, digital, and live experiences._

_Client leadership_

• _Confident, credible, and consultative with senior stakeholders._

_Innovation_

• _Brings fresh thinking to engagement approaches, content, channels, and emerging technologies._

_Collaboration_

• _Thrives in multidisciplinary, creative environments and builds strong partnerships._

_People leadership_

• _Inspires and develops high-performing teams._

_Public speaking_

• _Comfortable with public speaking engagements and/or joining panel discussions, as part of building Jack Health’s brand profile and influence_

_Success Measures_

• _Quality and impact of strategic healthcare and medical communications input._
• _Strength and depth of client relationships and strategic influence._
• _Effectiveness of collaboration across strategy, creative, medical, production, and client teams._
• _Innovation in storytelling, campaigns, and engagement approaches._
• _Contribution to account growth and new business opportunities._
• _Development and retention of strategic talent._

_Why Join Jack Morton?_

• _Be part of a leading insight-driven healthcare experiential agency._
• _Work at the intersection of science, creativity, strategy, and experience._
• _Deliver innovative campaigns and experiences for global healthcare brands._
• _Shape work that makes a meaningful difference to patients, healthcare professionals, and healthcare systems._
• _Join a collaborative, ambitious culture that values bold thinking and continuous learning._

Last but not least, we believe in diversity, equity and inclusion.

Jack Morton is an equal opportunity employer; we strongly value diversity at our companies. We do not discriminate on race, religion, color, national origin, disability, sexual orientation, gender identity, gender expression, age, marital status, veteran status, or any other basis prohibited by law.

#LI-XXX

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