Product Manager (Activation)

Mayflower creates digital entertainment products used by millions of people worldwide. We combine technology, product thinking, and experimentation to build experiences that engage a global audience and shape the future of online entertainment.

Job Responsibilities

• Build and own the product roadmap for activation stream, taking ideas and concepts for new comers conversions through validation, launch, measurement, and iteration.
• Define and measure product and activation success, using data and analytics to inform priorities and evaluate impact.
• Champion best practices for data management, analytics, and user experience within the segment of new comers.
• Lead constant analysis and optimization of main new comers conversion flows for different segments, leveraging personalization and localization to improve efficiency.
• Work closely with the core product teams to identify business opportunities and deliver them in relevant ways for new comers segment.
• Operate with an agile, iterative mindset and use rapid experimentation to prototype, test and optimize our product offering for new comers across different behavior cohorts.
• Clearly articulate product strategy, priorities, and tradeoffs to stakeholders and leadership, driving alignment and informed decision-making.