Senior Marketing Research & Strategy Specialist
Royal Sky Group · Giza, Egypt, EG
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- Location
- Giza, Egypt, EG
- Posted
About As
Royal Sky Group, founded and owned by Dr. Ammar Omar, is a diverse company active in fields such as Business Consulting & Training, Marketing and Advertising, and IT & Digitalization. Royal Sky Group is a dynamic and regionally recognized organization with branches in the UAE and other countries in the Gulf and beyond.
Overview
Senior Marketing Research & Strategy Specialist within the Marketing Department. This role is crucial in supporting the development of marketing strategies, conducting market research activities, and planning for long-term brand growth through structured analysis and data-driven insights. This position will enhance the department’s ability to make informed marketing decisions, mitigate risk, and foster sustainable growth.
Responsibilities
- Lead and manage market research projects from planning to reporting.
- Design and conduct surveys, interviews, and field research
- Analyze customer behavior, market trends, and competitive dynamics.
- Develop and support marketing strategies based on research findings.
- Provide recommendations related to product, pricing, promotion, and distribution.
- Conduct detailed market and competitor analysis.
- Prepare comprehensive marketing reports and strategic documents.
- Develop professional presentations for management and decision-makers
- Use Microsoft Excel for data analysis, summaries, and dashboards.
- Present research findings and strategic insights to senior management
- Support long-term marketing planning and brand development.
- Coordinate with other departments to support overall business objectives.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Relevant certifications in Marketing, Market Research, or Data Analysis are an advantage.
- Strong academic and professional foundation in traditional marketing principles and the 4Ps.
- Solid understanding of marketing strategy frameworks and market research methodologies.
- High level of analytical thinking and data interpretation skills.
- Ability to convert complex data into clear insights and recommendations.
- Strong business acumen with a strategic mindset.
- Excellent communication and stakeholder management skills.
- Advanced proficiency in Microsoft Office , with a strong focus on Excel and PowerPoint.
- Familiarity with Power BI, CRM systems, Canva, and marketing management tools.
- Strong attention to detail, organization, and time management.
- Ability to work independently and collaboratively in a cross-functional environment.
**
Why Us?**
- Competitive Salary
- Performance-based bonus
- VIP Medical Insurance
- Life Insurance
- Social Insurance
- Flexible Working Hours
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